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Privacy Policy

Effective date: February 10, 2026

This Privacy Policy explains how Fair Trading International (“we”, “us”, “our”) collects, uses, shares, and protects personal data when you visit ftinternational.ae (the “Website”), contact us, or do business with us.

We operate from Jebel Ali Freezone and serve business customers globally.

1) Who we are and how to contact us

Company: Fair Trading International

Location: Jebel Ali Freezone – Dubai, United Arab Emirates

Email: info@ftinternational.ae

Phone: +97142879113

If you have privacy questions or want to exercise your rights, contact us using the details above.

2) What personal data we collect

We may collect:

A. Data you provide

  1. Name, company name, job title
  2. Email address, phone number
  3. Country/city, business address (if shared)
  4. Inquiry details (product categories, quantities, preferred brands, destination/market)
  5. Messages you send through our contact forms, email, phone, or messaging

B. Data collected automatically

  1. IP address, device type, browser type
  2. Pages you view, approximate location (derived from IP), referral source
  3. Cookies or similar technologies (see Section 7)

C. Data from third parties

  1. Logistics/shipping partners (delivery details)
  2. Business partners involved in fulfilling requests or transactions
  3. Service providers that help us run the Website (hosting, security, analytics)

3) Why we use your data

We use personal data to:

  1. Respond to inquiries, requests for quotes, and business communications
  2. Provide wholesale services and manage customer relationships (e.g., offers, availability, order coordination)
  3. Operate, secure, and improve our Website (performance, troubleshooting, security monitoring)
  4. Meet legal, accounting, and compliance obligations
  5. Prevent fraud, misuse, and protect our rights

4) Legal basis (where applicable)

We process personal data when:

  1. It is necessary to respond to your request or to perform/prep a contract (quotes, orders, shipping)
  2. We have legitimate interests (running and improving our business and Website, ensuring security)
  3. You provide consent (where required, e.g., for certain cookies/marketing)
  4. We must comply with legal obligations

5) Sharing and disclosure

We do not sell your personal data.

We may share personal data with:

  1. Service providers (website hosting, IT support, email tools, security services)
  2. Logistics/shipping providers and partners needed to fulfill deliveries or quotes
  3. Professional advisors (legal/accounting) when necessary
  4. Authorities where required by law or to protect rights and security

We only share what is reasonably necessary for the relevant purpose.

6) International data transfers

Because we operate internationally and may use global service providers, your data may be processed or stored outside your country. We take reasonable steps to ensure appropriate safeguards are in place for cross-border transfers.

7) Cookies and similar technologies

We may use cookies and similar technologies to:

  1. Enable core site functionality
  2. Remember preferences
  3. Measure and improve Website performance and security

You can control cookies through your browser settings. Disabling cookies may impact parts of the Website.

8) Data retention

We keep personal data only as long as needed for:

  1. responding to inquiries and managing business relationships
  2. completing transactions and maintaining commercial records
  3. meeting legal/accounting requirements
  4. resolving disputes and enforcing agreements

9) Your rights

Depending on where you are located and applicable law, you may have rights such as:

  1. Accessing your personal data
  2. Correcting inaccurate data
  3. Requesting deletion/erasure in certain cases
  4. Restricting or objecting to certain processing
  5. Requesting transfer/portability of your data (where applicable)

These types of rights are recognized under the UAE Personal Data Protection Law (PDPL).

To make a request, contact info@ftinternational.ae.

10) Marketing communications

If we send you business updates or offers (where permitted), you can opt out at any time by contacting us at info@ftinternational.ae.

We may still send non-marketing messages (e.g., replying to an inquiry or operational communications).

11) Security

We use reasonable administrative, technical, and organizational measures to protect personal data. However, no online system is completely secure.

12) External links and social media

Our Website may include links to third-party platforms such as Instagram, LinkedIn, or WhatsApp. Your interactions with those platforms are governed by their own privacy policies.

13) Changes to this Privacy Policy

We may update this Policy from time to time. The “Effective date” at the top indicates when it was last updated.

If you want, I can also generate a matching Cookie Policy page (short, simple) and a Terms & Conditions page for a B2B wholesale website (quotes, MOQ, pricing validity, shipping, returns, authenticity disclaimer, etc.).